The rich history of California Baptist University is immediately apparent throughout the campus in its classic “Spanish architecture.” Adding contemporary visual appeal without impeding character is always a challenge. DRA started with a simple yet sophisticated identity that we carried into their marketing collateral package, recruitment / admissions brochures of undergraduate and graduates as well as the environmental package. The photography and imagery used throughout their brochures and within their website illustrated the sense of academics and community you obtain when you attend CBU.